
What is Trademark?
A trademark is a brand or a logo that you use to distinguish your product from those of your competitors. The term Trademark is the legal term for “intellectual property”.
One can also say that a Trademark is typically a name, word, phrase, logo, symbol, design, image or a combination of these elements. A trademark identifies the brand owner of a particular product or service.
What is Trademark Registration?
Trademark Registration is a legal procedure provided under the Trade Marks Act, 1999. Through trademark registration or you can say logo registration/brand registration, you can protect your brand or logo by restricting other people from using the same. By trademark registration, you get the ownership of the logo / name / brand.
The trademark registration process in India is required if a company or individual intends to protect their logo from the misuse by the third party. Trademark registration would provide a legal right to initiate an action against the third party in case of infringement of trademark. Trademark registration will also provide an exclusive right to the owner to use it for its products or services.
Importance of Trademark registration:
Benefits of Trademark Registration in India
Trademark allows you and a third party to distinguish your commodities and services from those pertaining to your competitor. However, it would be helpful to hold in mind that geographical names, familiar names, fair trade words and common compression cannot be registered as a trademark. Apart from existing unique, a Trademark should be simple to use, make your goods marketable and generate brand recognition for your products.
What are the types of Trademark Symbols and where it should be used?
The businesses should know about the trademarks and their usage so that they put it legally on their products. The various symbols such as (©), (®), (™) are used in order to represent that it is a protected entity.
- (“™”) & TM:-
A Trademark can be a Logo, Name of the company or a word used by an individual to represent their company. The symbol is used with your brand name if your Trade Registration is in a pending state. The “™” is a Trademark symbol that should be used to represent goods and SM is a Servicemark that can be used to represent the services the business offers.
- ® - Registered mark:-
The ® symbols represent that a Trademark already exists and it is protected. It allows a brand entity to stay unique and if used by any other person then the individual having the rights over the Trademark can sue the opponent for using the existed trademark symbol.
- © - Copyright:-
The © symbol is used to represent that the work is copyrighted and it can be used for a limited period of time. The copyright is a right which is used in many countries that help the individuals for their unique work to be copyrighted.
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